Responsible for the creative design of a video background graphic that was used as a backdrop when company representatives were shown on TV. Worked on using cities as a backdrop and having brand elements and the logo to show visual identity. The aim was to create a background graphic that was relevant, professional, and memorable. Used high-quality images of different cities where the company operates, such as New York, London, Milan, etc. Added the company logo and some brand elements, such as colours, shapes, and icons, to create a consistent and recognisable look. Ensured that the background graphic was adaptable and scalable for different screen sizes and resolutions. The result was a striking and effective background graphic that conveyed the company’s global presence and identity.
